Cosmetics have evolved over the decades, and for 45 years Ardell has been the leading lash innovator in the beauty industry. Continually bringing new lash styles and collections to the forefront to execute up-to-date beauty trends, the styles are timeless and iconic. Lashes make you look smoldering and sexy, helping you to express your individuality and exude confidence.


Ardell sets the bar high, and our fan base doesn’t just believe in the brand, they live it. Lashes are part of their daily routine. Loyal Ardell lash users have been craving even more. We provide the lashes you love, and we can now offer you the complete package. Ardell’s Professional Makeup Artist Team researched the latest innovations and trends across the globe, to give you what you desire. The hottest trend in beauty is multi-tasking makeup, from long-lasting formulas with one coat coverage, to highly pigmented, textured finishes and faux lashes.

Ardell Beauty will take your look from day to night, giving you insta glam! From pouty full lips to smoky eyes, naturally beautiful brows to fluttering lashes, the range of textures and shades will instantly make you look and feel your best. With Ardell Beauty…YOU will light up the room!